Small Business SEO Link Building Series Part 1 Published

Small Business SEO Link Building Part 1

Small Business SEO Link Building Basics Published We announced the link building series two days ago and here's the first part covering anchor text, hyperlink HTML code, and NoFollow and DoFollow tags. There's a video that shows how to find HMTL code in FireFox and Internet Explorer. The video also shows how to determine if a link is followed or nofollowed in both browsers. Here's what you'll find in Link Building Part 1: Link Structure Link Anchor Text No Follow Links Do Follow … [Read more...]

New Small Business SEO Series – Link Building

Cobbler Building Links

Link building for small business SEO is one of two biggest challenges of the process. The other is creating content on a regular schedule. I know that many of you already have content, so we're going to start this series before the content creation series. SEO Link Building 101 This is going to be an extensive series over the next few weeks. We are going to cover a lot of material, but I'm going to keep it simple. We'll start with the description of a good link for SEO and the link source. … [Read more...]

Small Business SEO – SEOMOZ Link Building

Backlinks Image

Link building is a challenge for most small business owners. It's a lot of work and the temptation for often disastrous shortcuts is always there. But, link building is a critical component to small business SEO success. Josh Gill over at SEOMOZ, published a good post this morning at the SEOMOZ blog - The Daily SEO Blog. His The Five Linking Mistakes You Didn't Know You Were Making, is a great start for anyone new to link building, and a really good reminder of some link building basics for … [Read more...]

Small Business SEO – Long-Tail Keyword Opportunities

Emergency Pest Control SEO SERP

Long-tail keywords get over half the keyword searches in Google and the other search engines. Here's a classic example where no one seems to be paying attention to that fact. What if you arrived at your vacation home on a Sunday morning only to find it infested with fleas? Who would you call? Well, in our real estate business, we often get calls from people asking for recommendations. We tried a few numbers for pest control companies we normally work with, but no one was answering. I then sat … [Read more...]

SEO Ranking Formula – 3x5xSEO

SEO Ranking Formula Index Card

SEO Ranking Formula on a 3x5 Index Card Is a picture worth a thousand words? Maybe. Is a picture worth higher search engine ranking? Yes! This is the first index card published, but there will be many more. At least one a week. I've been using index cards and sticky notes for years to make things clearer for myself and clients. If an idea can be boiled down into a 3x5 card, it is much easier to understand. SERP Rankings Search Engine Results Pages (SERPs) are the pages that display in … [Read more...]